Working With QSR Brands
Delivering a mouth-watering fast food marketing campaign can be a piping-hot dilemma. As staying in becomes the new going out, “fast” food has never been faster and is merely a swipe of a finger away. To risk becoming antiquated, QSR Brands that leverage strong PR and interactive marketing experiences will rise above the kitchen clatter and get their products flying out the door.
Here at Delicious, we can work with your brand to be super-creative, innovative and always being talked about on social media.
For the past five years, we have increasingly worked with more and more QSR brands. From local companies like Wrapchic and JAKQs to new brands like Kuula Poke and Thai Express to exciting international brands like Wingstop and the much loved Canadian coffee brand Tim Hortons.
We’re a talented team of experts specialising in the hospitality sector. We have built a great reputation delivering a … Leverage our experience and utilise a powerful mix of contacts, journalists, content creators and brand strategists, to build your brand creatively and commercially.
Make some noise, stand out from the crowd, make you famous… it’s what we do best.
Incredible ideas
We have helped many businesses build their campaigns, coming up with incredible ideas to attract the specific target audience for the brand.
Fast food restaurants are more than just a place to eat for millennials, who are all about the experience. A restaurant should tell a story. What inspired the concept to launch? What does the brand stand for? Operators should look to tell their story and tie it into the brand.
Case study: After successfully launching their flagship Birmingham venue we also launched Tim Hortons Leicester which was their largest coffee shop in the country. We then ran five national influencer campaigns launching new products such as their Breakfast Items and Crispy Chicken Sandwich. Our national campaigns covered cities such as Glasgow, Northern Ireland, Cardiff, Manchester and Birmingham.
The hospitality sector has suffered huge losses throughout the pandemic, with many businesses that operated just face-to-face service, being unable to continue throughout the lockdowns and some, unfortunately, closing their doors permanently.
However, Quick Service Restaurants (QSR) have thrived throughout the pandemic, as most of the competition were unable to adapt to the new way of service. Being one of the only options for consumers has meant that the QSR businesses have excelled in adapting to the new ways of the pandemic. If you are a franchisee looking for a marketing partner we are here to help.
